The “I’m Doing Just Fine, John” Embroidered Trucker Hat (dark color options)

Description

Sometimes the best response to corporate consolidation is just living well. And by “living well,” we mean running an independent agency that answers to exactly zero holding companies while wearing a hat that says exactly what it needs to say.

“I’m doing just fine, John.”

That’s it. That’s the whole message. White copperplate lettering on a dark background – like a memo from the void, or the ghost of every corporate letterhead that ever announced a “restructuring.” We’re using their own aesthetic against them. Clean, formal, unmistakably corporate typography delivering a message that’s anything but corporate-approved.

Short, sweet, and directed at every John who thought they’d put a wrench in the works when they restructured, reorganized, or “rightsized” you out of a job. Every executive who assumed you couldn’t possibly survive without the safety net of omnipresent corporate oversight. Every boardroom decision-maker who figured independence was too risky, too hard, too impossible.

Turns out? You’re doing just fine.

Better than fine, actually. You’re thriving. Your agency isn’t public-ly traded, but it IS publicly respected. You don’t need quarterly earnings calls to know you’re winning. You measure success in creative work that doesn’t get watered down by seventeen approval layers and a deck about “synergies.”

This hat is for everyone who proved the Johns wrong. Everyone who discovered that building something independent doesn’t require permission from a holding company CEO. Everyone who realized that “security” often means “surrendering your autonomy to someone named John who’s never actually made an ad.”

Wear it to industry events. Wear it to client meetings. Wear it while you’re NOT on a conference call about “aligning stakeholders across verticals.” Let every John in a fifty-foot radius know: you’re good. You’re great, even. And you got here without them.

The dark mesh back breathes better than any corporate mission statement about “putting people first.” The snapback adjusts to fit heads that contain actual creative ideas, not just talking points from the C-suite. The white copperplate font looks like it could’ve been pulled from the severance letter you got – except this time, YOU’RE writing the memo. One size fits all humans who chose independence and never looked back.

Pairs beautifully with our “Update: The greatest thing that ever happened to me” tee for the full “I won the breakup” aesthetic.

Front and center: your status update for every John who doubted you, delivered in the exact font they’d use to fire you, in the exact color scheme of every corporate document you’ve ever received. Spoiler alert: you’re doing just fine.

Product features
– One-size adjustable snapback fits most heads
– Structured 5-panel, high-profile silhouette with seamless foam front
– Durable 100% polyester front and mesh back for breathability
– Pre-curved visor with 8 rows of stitching and matching undervisor
– Thick, laminated foam front panel with matching braid and sweatband

Care instructions
– Use warm water and dish soap and clean spots off your hat. It’s not necessary to soak the whole item. For hard to clean spots use a soft bristled brush.

EU representative: HONSON VENTURES LIMITED, gp**@************es.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY

Product information: OTTO Cap 39-165, 2 year warranty in EU and Northern Ireland as per Directive 1999/44/EC

Care instructions: Use warm water and dish soap and clean spots off your hat. It’s not necessary to soak the whole item. For hard to clean spots use a soft bristled brush.