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Why Join Indie Agency News?

The brief: Build the global home for independent agencies.

The mission: Serve independent agencies and the brilliant people behind them.

The goal: More visibility for indies. More choice for marketers.

We’re 100% focused on the indie agency world. And it’s not only full-service or creative agencies. Production shop? Yep. Media agency? Of course. Innovation agency or consultancy? Oh yeah!

No matter the category or practice, if you’re independent in the space, you’re welcome here. 

We’re also member-based. There’s very little advertising so we can focus on what our members need most.

We know how much visibility matters to any agency, especially an indie. We love covering work and brilliant thinking through our shows and content. 

We’ve helped members tweak work and news pitches to land stories in places like Adweek, Ad Age and others. That’s right. We know that visibility on big stages matters, and we will always help however we can.

We’ve also chipped in to help with awards entries and anything else that helps our members grow.

Our goal is to give indie agencies more visibility while giving marketers more agency choice. And we love it when indies and their clients join our shows. We’ve had quite a few, including CMOs and marketers from:

  • Domino’s
  • Every Man Jack
  • Michael’s
  • DUDE Wipes
  • MANSCAPED
  • e.l.f. Beauty

CMOs and marketers are always searching for new partners and fresh thinking. 

We’re creating an Indie Agency News members database for CMOs and marketers to tap into. 

Once you become a member, we’ll send you a survey, build a one-sheet for your agency/compamy, and, when requested, send it to some of the world’s top and emerging CMOs and marketers.

Here’s what a few Indie Agency News members have said:

“We’ve found immense value in our membership with Indie Agency News. Doug and his team provide a unique blend of inspiration, education, and connection. From exclusive events to thought leadership content and 1:1 sessions, these memberships provide the support northwest and indie agencies need in the current market.” – Dylan Amundson, Director of Marketing, Drake Cooper

“Our industry moves forward when indie agencies come along and approach advertising in new ways. This is just as true today as it has always been throughout the history of advertising. Indie Agency News helps people see all the greatness happening inside of today’s most interesting agencies.” -John Drake, President, Drake Cooper 

“Doug Zanger is carving out a great segment – an important segment – in the advertising and marketing space.  His approach to shine a light on thoughtful work, innovative strategies, and personal chemistry among indie agencies is a strong complement to the traditional Madison Avenue view of the industry.  He’s building a network and a community – bringing ideas to help indies grow – and is incredibly easy to work with, which makes our working together a valued partnership.” – Dan Prince, Founder, Dan Prince Communications

“Working in advertising agency PR for the last 7 years, Doug Zanger was a name most of my colleagues knew. You wanted to get on his good side and have him think of your agency first if he needed a source for one of his Adweek or The Drum stories. Now, being part of Indie Agency News as one of the first 35 members, it has really helped peel back the curtain as to what actually goes on in a reporter’s brain and how our agency can thrive in today’s very pay to play world. Our biggest value is the support Doug has shown our agency – whether it’s a draft pitch I send him to get his thoughts on (like our Schneiders AI work) or boosting news about our new client (like Confederation Centre of Canada), we feel we can rely on Doug and his network.” – Vanessa Francone, Marketing and PR Manager, FUSE Create

When agency members participate in our shows, we drop the files into a dedicated member folder. Our members have used these files for:

  • Biz dev
  • Creds decks
  • Marketing
  • Social Media
  • Awards Entries

Think of this as a hybrid of earned and owned media that you can leverage for agency growth.

With over 100 agency members, there’s a growing community that connects on our social platform. Create and join groups in any topic area. 

We’re also pretty hands-on, and are always willing to connect our members so that they can grow together. 

Our first rule on everything is: Have fun.

We’re super-focused on giving members a positive place to share and shine. Whether it’s an interview with a client or one of our game shows, we work hard to make it all a blast. 

We’re here to educate and celebrate indies—and remind the industry that it remains a fun place. 

Memberships

Membership rates go up on January 1, 2025. When you sign up for membership, you keep your current rate for good.

For example, an 11-25 membership purchased in 2024 remains at $580/year in 2025.  If purchased after January 1, 2025, it will be the newly-published rate.

2025 Rates

Agency/Company Memberships

  • 1-10 people: $595
  • 11-25 people: $720
  • 26-50 people: $845
  • 51-100 people: $950
  • 101-250 people: $1,190
  • 251+ people: $1,790

Freelance Memberships

This rate remains the same at $180 per year.

Agency/Company Memberships

Annual Agency/Company Membership: Agencies + Companies of 1-10 people
$480 / Year
Solo agencies/companies get full Indie Agency News benefits, too!
Annual Agency/Company Membership: Agencies + Companies of 11-25 people
$580 / Year
Annual Agency/Company Membership: Agencies + Companies of 26-50 people
$680 / Year
Annual Agency/Company Membership: Agencies + Companies of 51-100 people
$770 / Year
Annual Agency/Company Membership: Agencies + Companies of 101-250 people
$960 per year
Annual Agency/Company Membership: Agencies + Companies over 251 people
$1,440 / Year

Freelancer Memberships

Freelancer Membership (Annual)
$180 / Year
Read all Indie Agency News Content
Access the Indie Agency News Community platform
Get a 10-minute video interview to help you market your talent
Does not include full Agency/Company Membership benefits
Freelancer Membership (Monthly)
$20 / Month
Read all Indie Agency News Content
Access the Indie Agency News Community platform
Get a 10-minute video interview to market yourself after being a member for six months
Does not include full Agency/Company Membership benefits

Prefer paying in your home country’s currency? Please send us a note here, and we can invoice you.

Feature Individual Membership Agency/Company Membership
Site Access
Access members-only content
Access social community
Join/create groups
Programming/Content
Join shows as guest
Host shows
Pitch work/news
Meet an Indie Agency interview
Co-create show topics
Post open jobs
Post virtual or live events
Consultation
15-minute member sprint consultation
Monthly member virtual check-ins
Member Assets + CMO/Marketer Visibility
Dedicated member folder
Get show files (audio/video) to use for biz dev, marketing awards and more
Inclusion in member database for CMOs/marketers
Member Perks
Discounted Awards Entries (25%)
Discounted event tickets (25%)
More coming soon