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Meals on Wheels America Turns Holiday Memories Into a Call for Action
Public Inc. scores a 65-second holiday spot to "Auld Lang Syne," then lets the room go quiet
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The 96th Percentile Is Getting Crowded
Indie Spin: The one with fourteen Adweek entries, a pizza built for one, and a brand memorability score.
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Grocery Store Receipts, a Rain-Soaked Sword Fight, and the Case for Being a Shark
Indie Spin: The one with an 83% valuation jump, a DP who jumped into Lake Arrowhead, and the ballot that…
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A Flying Suitcase, a Beer Named After an Album, and the Weekend the Ballot Closes
Indie Spin: The one with Wrong Guard, a 42% CPM drop, and a hot air balloon shaped like luggage.
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Sea Monkeys, Suitcase Balloons, and the Slow Death of the Click
Indie Spin: The one with a 1,392-foot cheese pull, a cannabis light beer named Herbert, and a whole industry finally…
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Presidential Portraits, Butterbeer Bars, and the Day the AI Rules Got Real
Indie Spin: The one with a $56 billion betting market, a MoonPie rescue mission, and Cornett's ice cream truck.
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The World Cup Ate Everyone’s Marketing Plan (and Google Ate Their Search Traffic)
Indie Spin: The one with a barbell strategy, a fuzzy yellow insurance puppet, and 16,231 comments run through an AI.
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Mac & Cheesecake, Subservient Ghostface, and the Death of the Keyword
Indie Spin: The one with a Grand Effie, a trip to Ibiza, and Google's first dip below 50%.
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The Best Met Gala Statement Wasn’t on the Red Carpet
Indie Spin: The one with the bulletproof dress, therapy in a pint, and an accidental fleet of pilots.
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Horse-Powered Travel Planners and Other Reasons the Indie World Doesn’t Do Boring
Indie Spin: The one with predictive creator math, a Kentucky Fried three-peat, and a zombie game announcement nobody saw coming.
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Search Awards Season and Sustainability Storytelling
The one with US Search Awards drama, Amazon's sustainability visuals, and a very specific meat grinder reference
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When Brands Stop Advertising and Other Cautionary Tales
A catch-up Indie Spin featuring data-driven reality checks, conversational AI for healthcare, and why JanSport doesn't need a glow-up