#indiework: TombRaiders, Robots + AI

A banner with “#indiework Live,” the Tomb Raider logo, the TSE logo, and Special Guest Spod & Tafw over an illustrated sky background featuring adventurous TombRaiders.
Geeking Out with ThreeSixtyEight and Espadaysantacruz Studio

Greetings, Indie Peeps! We’ve got another stacked episode of #indiework live for ya!

First up, IAN geeks out with ThreeSixtyEights’s Chief Growth Officer, Adrian Owen Jones, and co-founder and Chief Creative Officer, Jeremy Beyt, about the Baton Rouge-based agency’s web and app development origins. We also get a guided tour of the world of Lara Croft as we examine the Tomb Raider franchise and the agency’s latest campaign work (and the brief for it that lived up to its name).

Next, we’re joined by Espadaysantacruz Studio CEO and co-founder and Special Guest X Executive Creative Technologist Miquel Espada, who takes us through some stunning work created with the help of AI automation robotics and explains how and why AI isn’t a threat to creativity anytime soon.

Be prepared to fully nerd out during this one!

In Part 1 of this #indiework episode, you’ll learn about:

  • How ThreeSixtyEight built its development chops
  • ThreeSixtyEight’s relationship with the Tomb Raider franchise and client
  • Walking through the Tomb Raider brief…and the work

And in Part 2, we discuss:

  • Meeting Miguel Espada and learn more about “Wet Love”
  • And learning more about the brief
  • Spanish creativity and its influence on the work
  • Why AI experimentation matters

Learn more

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