Madison Avenue’s Problem Is Everyone Else’s Opportunity
Indie Spin: The one with heartland advantage, ScrollSticks, and the brands decline is already hunting.
Author: Kyle O'Brien
Kyle O'Brien is managing editor of Indie Agency News.
Balls for Balls, Brain Surgery, and the Business of Being Funny
Indie Spin: The one with testicular health at a German football stadium, two decades of bath faucet loyalty, and a job posting for someone who disappe…
Business Mints, Quiet Mutinies, and the Death of Traditional Loyalty
Indie Spin: The one with post-game analysis, AI recruiting shifts, and strategists reclaiming their humanity.
Humanaut Helps Hero Cosmetics Launch Chocolate Pimples for Valentine’s Day
The social campaign features an all-too-realistic batch of chocolates that look like they need to be squeezed.
Indie Spin: The One Where Everyone Had Opinions About The Big Game
Indie Spin: The one with Super Bowl autopsies, AI efficiency traps, and frozen pizza opera rock
Indie Spin: The one with AI guardrails, creator economies, and why craft just became the new flex
Indie Spin: The one with prediction markets, agentic AI creative directors, and the death of free spec work
AI Agents Predicting Super Bowl Spots and Other Contemporary Agency Concerns
Indie Spin: The one with agentic creative teams, AI-only social networks, and what happens when Bridgerton meets Facebook Marketplace.
Super Bowl Sermons and the Death of Discount Culture
Indie Spin: The one with protein theology, AI litigation, and the quiet extinction of "sale" stickers
Animation Wishes, Spaghetti Westerns, and the New Math on Customer Loyalty
Indie Spin: The one with creative ambition meeting smart platforms, cultural participation that actually works, and some genuinely impressive data poi…
When Hotels Meet AI and Agencies Rethink Everything
Indie Spin: The one with GEO replacing SEO, influencer budgets funding handbags, and pitch secrets finally spilled
37% of Consumers Now Start With AI, Not Google
Indie Spin: The one with search's quiet revolution, beer made from rescued bread, and the performance enhancers Canadian athletes actually need.
A&G’s Amperspam Returns With More Fonts, More Meat, And A Clearer Point
The effort aims to help food insecurity in Philadelphia and Boston.
TogetherWith Acquires Raygun Agency
Raygun brings experiential and cultural storytelling to TogetherWith
Hanson Dodge Helps American Standard Celebrate 150 Years of Sinks and More
The tub, faucet, sink and toilet maker states ‘Some Things Never Change’
Portals to Paradise are Popping up all Over New York City
Super Nice is behind the creative for the sprawling Norwegian Cruise Line campaign