The independent agency world — news, work, people and thinking.
At 80, A-Basin Still Just Wants You to Ski
Cactus gives Colorado's Legend a mustachioed spokesperson who would rather spend the ad budget on lift tickets in its 80th season
-
Highdive Makes KFC’s Colonel Dead Serious About Winning the Chicken Wars
Vulnerability beats vanity with one of the brand's most honest campaign yet
-
Production Companies: It’s Your Turn To Shine With Us!
Editorial houses, music studios, post facilities—the industry needs to hear your thinking
-
VisitLEX to Cornett After 13 Years: ‘Yeah, We’re Gonna Need More of That’
The shop that got horses to film commercials and beamed ads to aliens just won the pitch to keep doing…
-
La creatività italiana conquista il GT World Challenge: quando la velocità incontra il design
Un weekend di pura adrenalina a Misano, dove 44 bolidi si sfidano mentre Valentino Rossi torna a casa. Ma cosa…
-
Paddletek Pushes Back on Pickleball Stereotypes With Power and Speed
Young & Laramore's campaign shows a game of speed and athleticism.
-
When Chaos Creates Art (And 9 Identical Ads That Aren’t)
Indie Spin: The one with Brad Pitt's chest, lottery psychology, and why your AI needs therapy
-
DUDE Wipes Takes a Giant Leap for Mankind’s Behind in New Campaign from Curiosity
And yes, Uranus made an appearance
-
The Problem Isn’t Purpose. It’s the Pitch
Public Inc. finds why sustainable choices stall—and how brands can fix it
-
How Yellow House Helped This Old House Find Its Social Voice
From butler to builder
-
1 in 4 Cannes Wins Went Indie. The Better Story Is What Comes Next
The growing sense of belief, clarity, and earned confidence matters
-
When Citrus Beverages Go Gorpcore (And Other Indie Agency Plot Twists)
The one with outdoor fashion collabs, Google VPs dropping wisdom, and FEMA crisis comms that actually work
-
Star Wars Hawks Beer in Chile
Who doesn't love a beer ad insinuated into a classic movie?
-
‘Don’t Plan a Trip’ Is the Plan
Cornett and Visit Dublin Ohio invite families to embrace spontaneity—no itinerary required
-
Yes, We’re Biased. But This Is How You do a Refresh
Mrs&Mr brings a warm, flexible new look to King’s Hawaiian
-
Show Off: Cameron’s Camera, Tongue Tattoos and a Talking Raccoon
We took last week off for the July 4th holiday, but we’re back to bring you a different kind of…
-
Modern Fanatic Made a Godzilla Poster so Rare, Comic-Con Fans are Already Hunting it
Part promo, part social experiment, this drop is event catnip
-
The Kiki/Bouba Effect and Other Contemporary C-Suite Concerns
Indie Spin: The one with linguistic personality tests, perma-swirl statistics, and million-dollar environmental fines
-
Campaign Names Indie Agency News Members to 40 Over 40
A handful of Indie Agency News members have been named to Campaign's 40 Over 40 list.