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    Category: Indie Spin

    A turntable playing a vinyl record sits on a cabinet next to a vase with a plant and a row of records against a red wall.

    Record Players, Mob Bosses, and AI’s Privilege Problem

    Indie Spin: The one with nuclear submarine vodka, a fake construction site in Soho, and 83.6% of shoppers who can't tell your brand apart.
    editorialindieagency-news
    Indie Agency News Team April 3, 2026
    0 Comments
    Illustration of an old-fashioned film projector on a tripod, projecting a strip of film and light onto a blank background.

    Alien Holograms, Spaghetti Westerns, and a 90-Year-Old Party Expert

    Indie Spin: The one with the six-peat, the cold beer obsession, and the tomato takeover.
    kob
    Kyle O'Brien March 31, 2026
    0 Comments
    A pair of vintage metal shears, evoking the spirit of Scissors Over Algorithms, rests on a sharpening stone atop a wooden surface, with a ceramic bowl blurred in the background.

    Scissors Over Algorithms and the Burger King President Who Picks Up When You Call

    Indie Spin: The one with the Fast Company sweep, invasive fish rebranding, and a concussion you can play.
    editorialindieagency-news
    Indie Agency News Team March 27, 2026
    0 Comments
    Three red Humann supplement containers and a bag of SuperBeets Heart Chews are displayed against a gray and red background, featuring the Humann x Eden Collective logo above—a showcase born from their collaborative media strategy.

    Eden Collective Was Hired for One TV Channel. Now They Run Humann’s Entire Media Strategy.

    A 90-day engagement exposed the hidden cost of siloed media — and turned a channel gig into a full strategic partnership for one of America's fastes…
    editorialindieagency-news
    Indie Agency News Team March 24, 2026
    0 Comments
    Illustration of a man in a suit and a woman holding papers sitting across from each other at a table, appearing to have a formal conversation or interview about the PG&E Trust Score.

    Brainrot, Dead Campaigns, and the Radical Candor That Moved PG&E’s Trust Score 17 Points

    Indie Spin: The one with uncomfortable client meetings, AI-invisible brands, and a creative director who learns more from dead campaigns than live one…
    editorialindieagency-news
    Indie Agency News Team March 24, 2026
    0 Comments
    A blurred image of a speedometer with the needle pointing beyond 220, suggesting high speed, overlaid with blue and red light streaks—symbolizing the accelerating role of AI in organizations.

    What Role Does AI Play in Your Org? And a More Human Strategy.

    Indie Spin: The one with cultural velocity, the brands that lost their soul, and what CMOs say when there's no deck.
    kob
    Kyle O'Brien March 20, 2026
    0 Comments
    Shamrock up close

    An Oscar Nomination, a Dublin Pub in Dubai and the Slow Funeral of the Follower Count

    Indie Spin: The one with awards season reverb, extraction debt and the hard questions indie agencies are quietly answering right now.
    kob
    Kyle O'Brien March 17, 2026
    0 Comments
    A gold trophy cup with handles is displayed against a glowing red background with abstract arrows and swirling lines, celebrating Ad Age A-List recognition.

    The First Dinner, the Ad Age A-List, and 500 Consumers Who Skipped Google

    Indie Spin: The one with an indie Agency of the Year, three lottery campaigns built from scratch in a single day, and a Friday the 13th tattoo parlor …
    kob
    Kyle O'Brien March 13, 2026
    0 Comments
    A large crowd of people holding golden retrievers stands under a Welcome to Golden archway in a city street, with mountains visible in the background, celebrating an Indie Affair.

    The Ad Age A-List Just Became an Indie Affair — and a Golden Retriever Is Helping Close Brand Deals

    Indie Spin: The one with three "Agency of the Year" designations, a road safety campaign from Northern Ireland that lands harder than most, and why th…
    kob
    Kyle O'Brien March 10, 2026
    0 Comments
    Two white dice with black dots showing six and five, placed on a reflective black surface.

    Nightmare Fuel, Starling Physics, and the Ongoing Death of the Keyword

    Indie Spin: The one with beer Russian roulette, brand murmuration, and the answer economy eating your lunch.
    kob
    Kyle O'Brien March 3, 2026
    0 Comments
    A green upward trending arrow overlaps a gray downward trending arrow, symbolizing rising and falling trends.

    Grief Campaigns, Bridgerton Spectacles, and a Dead-Wrong Bezos Quote

    Indie Spin: The one with Olympic appointment viewing, AI search rewrites, and an argument Jeff Bezos lost years ago.
    kob
    Kyle O'Brien February 27, 2026
    0 Comments
    Yellow rotary dial telephone on a wooden desk, its coiled black cord ready for action—a retro choice perfect for Complaint Hotlines or a quirky Gen Z Toothpaste ad, with labeled buttons in the center of the dial.

    Complaint Hotlines and Gen Z Toothpaste

    Indie Spin: The one with a presidential complaint hotline, an Amsterdam expansion, and AI that's quietly judging your operations.
    kob
    Kyle O'Brien February 24, 2026
    0 Comments
    Close-up of a black compass showing cardinal directions and degree markings, with the needle pointing north—symbolizing opportunity and direction in the fast-paced world of advertising.

    Madison Avenue’s Problem Is Everyone Else’s Opportunity

    Indie Spin: The one with heartland advantage, ScrollSticks, and the brands decline is already hunting.
    kob
    Kyle O'Brien February 20, 2026
    0 Comments
    A white soccer ball with black, red, and yellow stripes sits on a patch of artificial turf, partially resting on a white line—proof that some balls belong here, far from the business of being funny or even brain surgery.

    Balls for Balls, Brain Surgery, and the Business of Being Funny

    Indie Spin: The one with testicular health at a German football stadium, two decades of bath faucet loyalty, and a job posting for someone who disappe…
    kob
    Kyle O'Brien February 18, 2026
    0 Comments
    A dense cluster of green mint leaves with serrated edges and textured surfaces fills the frame, evoking the essence of Business Mints and a sense of traditional loyalty.

    Business Mints, Quiet Mutinies, and the Death of Traditional Loyalty

    Indie Spin: The one with post-game analysis, AI recruiting shifts, and strategists reclaiming their humanity.
    kob
    Kyle O'Brien February 13, 2026
    0 Comments
    A football player in a blue uniform and helmet holds a football, preparing to throw under dramatic lighting and a smoky background, ready for the Big Game.

    Indie Spin: The One Where Everyone Had Opinions About The Big Game

    Indie Spin: The one with Super Bowl autopsies, AI efficiency traps, and frozen pizza opera rock
    kob
    Kyle O'Brien February 10, 2026
    0 Comments
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