The World Cup Ate Everyone’s Marketing Plan (and Google Ate Their Search Traffic)
Indie Spin: The one with a barbell strategy, a fuzzy yellow insurance puppet, and 16,231 comments run through an AI.
July 21, 2026 No Comments
Indie Spin
An almost-daily wrap of what Indie Agency News members are up to.
Fermented Back Sweat, Defeated Discounts, and the Week Brands Started Advertising to Robots
Indie Spin: The one with a solar-powered beer cooler, a $35 million hidden-fee bill, and 46 heartbroken fanbases.
July 17, 2026 No Comments
The Founder Who Swore on His Mum’s Life to Sell You a Refurbished Phone
Indie Spin: The one with a mum’s-life warranty, a Gen Z mirror, and a pickleball team renamed “The Fibes.”
July 14, 2026 No Comments
The Croisette Hangover, a Baguette With Strategic Weight, and a $10,755 Problem That Shrank to $3,381
Indie Spin: The one with the Cannes comedown, the return of a summer Yeti, and the metric quietly wrecking your growth.
July 10, 2026 No Comments
The World Cup Broke Canadian TV Records, and Anxious Dogs Got Their Own Fireworks Show
Indie Spin: The one with 193 million hours of soccer, calming vests for terrified pups, and a rebate for skipping Cannes.
July 7, 2026 No Comments
A $0 Media Budget, 785 Million Impressions, and Other Post-Cannes Reality Checks
Indie Spin: The one with the MoonPie militia, a pirate’s rebrand rant, and Cannes getting audited.
July 2, 2026 No Comments
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