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Meals on Wheels America Turns Holiday Memories Into a Call for Action
Public Inc. scores a 65-second holiday spot to "Auld Lang Syne," then lets the room go quiet
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Panda Express in Fortnite, a Horror Film in the Oil Change Bay, and Other Notes From the Week After Advertising Week
Indie Spin: The one with a breastmilk savings account, an AR mural that pays the theater, and a search buyer…
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Only 5% of Travelers Book What the AI Told Them To
Indie Spin: The one with a 33% disagreement, a four-day comeback ad, and an agency backing a fat bear.
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Every Brand Is Either a Tim Curry Role or a Dolly Parton Song
Indie Spin: The one with the Whopper's comeback, seashells finding their way home, and a bodega in Queens.
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Grocery Store Receipts, a Rain-Soaked Sword Fight, and the Case for Being a Shark
Indie Spin: The one with an 83% valuation jump, a DP who jumped into Lake Arrowhead, and the ballot that…
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A Spokestrout, a Cat Named Mittens, and Ten Indies on the Inc. 5000
Indie Spin: The one with a fish who finally got the mic, 589 million hours of Canadian TV, and an…
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Sea Monkeys, Suitcase Balloons, and the Slow Death of the Click
Indie Spin: The one with a 1,392-foot cheese pull, a cannabis light beer named Herbert, and a whole industry finally…
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The World Cup Ate Everyone’s Marketing Plan (and Google Ate Their Search Traffic)
Indie Spin: The one with a barbell strategy, a fuzzy yellow insurance puppet, and 16,231 comments run through an AI.
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The Founder Who Swore on His Mum’s Life to Sell You a Refurbished Phone
Indie Spin: The one with a mum's-life warranty, a Gen Z mirror, and a pickleball team renamed "The Fibes."
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Step-Counting Chickens, Rethink at the Top of the A-List, and an Honest Earth Day
Indie Spin: The one with Webby sweeps, 21,000 chicken steps, and a 25-year exit interview.
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Nightmare Fuel, Starling Physics, and the Ongoing Death of the Keyword
Indie Spin: The one with beer Russian roulette, brand murmuration, and the answer economy eating your lunch.