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    Tag: Eight Oh Two Marketing

    A solid blue padlock icon with a keyhole, shown on a white background, symbolizes secure access for hotels and agencies.

    When Hotels Meet AI and Agencies Rethink Everything

    Indie Spin: The one with GEO replacing SEO, influencer budgets funding handbags, and pitch secrets finally spilled.
    kob
    Kyle O'Brien January 22, 2026
    0 Comments
    3D figure holding a large magnifying glass with an orange handle, representing consumer search or Google, standing on a white background.

    37% of Consumers Now Start With AI, Not Google

    Indie Spin: The one with search's quiet revolution, beer made from rescued bread, and the performance enhancers Canadian athletes actually need.
    kob
    Kyle O'Brien January 16, 2026
    0 Comments
    A woman with mechanical gears and tubes integrated into her neck and head, evoking a human-robot hybrid embodying AI and human creativity, with a serious facial expression.

    Indies Double Down on Being Human While AI Rewrites the Rules

    Indie Spin: The one with 100+ predictions, AI agents, and Jonas Brothers taking on algorithm clutter.
    editorialindieagency-news
    Indie Agency News Team January 8, 2026
    0 Comments
    A person wearing a large bulldog mascot head

    Root Beer Cologne and the Death of Guessing: When Indies Get Real About What’s Working

    Indie Spin: The one with fragrance stunts, attention economics, and marketing's least favorite truth
    editorialindieagency-news
    Indie Agency News Team December 12, 2025
    0 Comments
    A red metal bell is mounted on a wall against a plain background, symbolizing the urgent calls that CMOs face when activating crisis plans and staying relevant.

    CMOs, Crisis Plans, and the Never-Normal Business of Staying Relevant

    Indie Spin: The one with AI reshaping buying behavior, crisis readiness data, and why the CMO isn't dead after all.
    editorialindieagency-news
    Indie Agency News Team December 3, 2025
    0 Comments
    A neatly arranged set of various hand tools

    Store Count Is a Vanity Metric and Other Truths Indies Are Actually Saying Out Loud

    Indie Spin: The one with the %ACV hot take, 83% of travelers using AI to plan trips, and the agency that just rang the Nasdaq bell.
    editorialindieagency-news
    Indie Agency News Team November 20, 2025
    0 Comments
    A white briefcase with brown leather straps and handle, featuring a central beige lock, symbolizing talent retention and the value of experienced employees, photographed against a light background.

    Senior Talent That Stays for the Work

    Indie Spin: The one with 11% revenue spikes, trillion-dollar platforms, and agencies throwing out the playbook
    editorialindieagency-news
    Indie Agency News Team September 3, 2025
    0 Comments
    A group of five trophies and one abstract human figure are displayed on a flat surface with a blue and purple gradient background, capturing the spirit of Awards Season and the power of storytelling.

    Search Awards Season and Sustainability Storytelling

    The one with US Search Awards drama, Amazon's sustainability visuals, and a very specific meat grinder reference
    editorialindieagency-news
    Indie Agency News Team August 7, 2025
    0 Comments
    Abstract illustration featuring bottles, documents, text boxes, and question marks in vibrant colors, evoking Gen Z’s spirit of information, inquiry, and communication—perfectly capturing the excitement of fun purchases or picking out new clothes.

    When Gen Z Gets $100 for “Fun Purchases Only” (Spoiler: It’s Clothes)

    Indie Spin: The one with Baby Boomer trillions, static billboard love letters, and hot honey that makes you question reality
    editorialindieagency-news
    Indie Agency News Team July 25, 2025
    0 Comments
    Illustrated landscape featuring mountains, rivers, tents, and lakes in shades of blue, green, and yellow—a seamless pattern inspired by gorpcore and outdoor adventures.

    When Citrus Beverages Go Gorpcore (And Other Indie Agency Plot Twists)

    The one with outdoor fashion collabs, Google VPs dropping wisdom, and FEMA crisis comms that actually work
    editorialindieagency-news
    Indie Agency News Team July 11, 2025
    0 Comments
    Illustration of six shoppers walking in a line, one pushing a shopping cart, all carrying shopping bags, on a light green background.

    Apparently, 81% of Shoppers Just Give Up When They Can’t Get Free Shipping

    Are we shocked?
    editorialindieagency-news
    Indie Agency News Team June 6, 2025
    0 Comments
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