Prince Wasn’t on the List, and Other Lessons in Being Impossible to Forget
Indie Spin: The one with a Marilyn Monroe short film, a 13-week AI shelf life, and Korean fried chicken shot on an iPhone.
Tag: FUSE Create
IndieHQ Members Show Up Big Across the 2026 Small Agency Awards
31 IAN members are among Ad Age's 2026 winners — a category-by-category roll call.
The Croisette Hangover, a Baguette With Strategic Weight, and a $10,755 Problem That Shrank to $3,381
Indie Spin: The one with the Cannes comedown, the return of a summer Yeti, and the metric quietly wrecking your growth.
The Best Met Gala Statement Wasn’t on the Red Carpet
Indie Spin: The one with the bulletproof dress, therapy in a pint, and an accidental fleet of pilots.
Horse-Powered Travel Planners and Other Reasons the Indie World Doesn’t Do Boring
Indie Spin: The one with predictive creator math, a Kentucky Fried three-peat, and a zombie game announcement nobody saw coming.
Record Players, Mob Bosses, and AI’s Privilege Problem
Indie Spin: The one with nuclear submarine vodka, a fake construction site in Soho, and 83.6% of shoppers who can't tell your brand apart.
Scissors Over Algorithms and the Burger King President Who Picks Up When You Call
Indie Spin: The one with the Fast Company sweep, invasive fish rebranding, and a concussion you can play.
Brainrot, Dead Campaigns, and the Radical Candor That Moved PG&E’s Trust Score 17 Points
Indie Spin: The one with uncomfortable client meetings, AI-invisible brands, and a creative director who learns more from dead campaigns than live one…
The First Dinner, the Ad Age A-List, and 500 Consumers Who Skipped Google
Indie Spin: The one with an indie Agency of the Year, three lottery campaigns built from scratch in a single day, and a Friday the 13th tattoo parlor …
Indie Spin: The one with AI guardrails, creator economies, and why craft just became the new flex
Indie Spin: The one with prediction markets, agentic AI creative directors, and the death of free spec work
When Hotels Meet AI and Agencies Rethink Everything
Indie Spin: The one with GEO replacing SEO, influencer budgets funding handbags, and pitch secrets finally spilled
Indies Double Down on Being Human While AI Rewrites the Rules
Indie Spin: The one with 100+ predictions, AI agents, and Jonas Brothers taking on algorithm clutter.
Too Broke for Chucks: The Holiday Display That Stops You in Your Tracks
FUSE Create turned a Toronto storefront into a fake sneaker drop featuring the world's worst shoes—and maybe the best reminder of what matters this …
Bean Bag Chairs and Eight-Week Campaign Turnarounds
Indie Spin: The one with Chipotle-branded furniture, press card rejections, and AI-generated human stories
These Two Hated Each Other. Now They’re Selling Democracy
FUSE Create resurrects Canada's feuding founders for coffee cup therapy
The Toronto Report: A Big Week at Ad Age Small Agency
Ad Age's Small Agency Conference wrapped up in Toronto with IAN members claiming 40% of all awards
