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Featured Good Conduct
Filterbuy’s Air Filter Ad Starts Normal. Then It Gets Gloriously Unhinged
PDA's national push for the brand opens as a tidy home-care ad. By the end there's a moose in the doorway and some amorous bunnies in the bedroom
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The 96th Percentile Is Getting Crowded
Indie Spin: The one with fourteen Adweek entries, a pizza built for one, and a brand memorability score.
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Every Brand Is Either a Tim Curry Role or a Dolly Parton Song
Indie Spin: The one with the Whopper's comeback, seashells finding their way home, and a bodega in Queens.
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Indie Bombshells, Empty Auctions, and a Stanchion Pad With Opinions
Indie Spin: The one with the Cannes villa takeover, ChatGPT's wide-open ad auction, and a butter sommelier on the payroll.
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Data Points and Golden Retrievers: When Numbers Tell Stories and Campaigns Get Creative
Indie Spin: The one with explosive social AOR growth, humor math, and tactical stress balls
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Why Consumers Skip Lectures, Stop for Laughs
The Super Bowl shouldn't be an anomaly—it should be Tuesday
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Show Off: How Good Conduct Made a Messy Truth Beautiful for The Honest Kitchen
This one is going to the dogs
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Indie Work Weekly: Naughty, Spicy, Hot, Fiery, Shiny
Feel the heat
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The Indie Agency RFP Debate: Fight or Flight?
They had opinions
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What We Did This Summer: Good Conduct in NYC
Manhattanites were served up one-of-a-kind experiences
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Finland Made a Boozy Drink for Olympic Fans in 1952. To Celebrate, Runners Could Win $26k
Good Conduct helms a super-fun spot to anchor The Finnish Long Drink sweepstakes
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Meet An Indie Agency: Good Conduct
Differentiating DTCs
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Steak for a Buck?! It’s True (and the Work is Funny): Good Conduct for Every Plate
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PGA Tour Golfer Goes Pants-Free to Raise Funds for Testicular Cancer Research
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