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Meals on Wheels America Turns Holiday Memories Into a Call for Action
Public Inc. scores a 65-second holiday spot to "Auld Lang Syne," then lets the room go quiet
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A Horror Movie You Can Only Watch During an Oil Change (and Other Ways to Get Remembered)
Indie Spin: The one with sludge, soup in a bag, and a cranberry baseball glove.
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Panda Express in Fortnite, a Horror Film in the Oil Change Bay, and Other Notes From the Week After Advertising Week
Indie Spin: The one with a breastmilk savings account, an AR mural that pays the theater, and a search buyer…
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The 96th Percentile Is Getting Crowded
Indie Spin: The one with fourteen Adweek entries, a pizza built for one, and a brand memorability score.
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Presidential Portraits, Butterbeer Bars, and the Day the AI Rules Got Real
Indie Spin: The one with a $56 billion betting market, a MoonPie rescue mission, and Cornett's ice cream truck.
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Butter-Churning Vests, Skydiving Frogs, and the Indie Summer of Strange
Indie Spin: The one with the runner's butter vest, the s'mores civil war, and 13.5 million views in 48 hours.
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Mac & Cheesecake, Subservient Ghostface, and the Death of the Keyword
Indie Spin: The one with a Grand Effie, a trip to Ibiza, and Google's first dip below 50%.
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Fake TikTok Bros, Hot Dogs in History Paintings, and a Trophy Case That Won’t Quit
Indie Spin: The one with an infiltrated algorithm, a Cannes countdown, and the 95% of buyers who aren't listening.
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One Show Pencils, a Whisky With No Tasting Notes, and a Coalition Heading to Cannes
Indie Spin: The one with Rethink's 29 Pencils, Willem Dafoe picking whisky on feeling alone, and Indie at Large launching…
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Sky Bunk Beds, Maya Angelou’s Confession, and the 47% Loyalty Cliff
Indie Spin: The one with Air New Zealand's NYC stunt, two Webbys for an AR project, and a $420M gaming…
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Privacy Premiums, Emmy Nods, and the Agency That Opened a Flower Shop
Indie Spin: The one with Response Media's HBR data, Colossus's Jon Stewart moment, and SuperBloom's retail experiment.
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Alien Holograms, Spaghetti Westerns, and a 90-Year-Old Party Expert
Indie Spin: The one with the six-peat, the cold beer obsession, and the tomato takeover.
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Root Beer Cologne and the Death of Guessing: When Indies Get Real About What’s Working
Indie Spin: The one with fragrance stunts, attention economics, and marketing's least favorite truth
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Shortlists, Survival Strategies and the Comedy Business Case
Indie Spin: The one with agency recognition, CMO pressure points, and why laughter is a differentiator
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TogetherWith Acquires Raygun Agency
Raygun brings experiential and cultural storytelling to TogetherWith
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When Gen Z Gets $100 for “Fun Purchases Only” (Spoiler: It’s Clothes)
Indie Spin: The one with Baby Boomer trillions, static billboard love letters, and hot honey that makes you question reality
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Independent Agencies Storm the Croisette: From Losers’ Dinners to Creator Darwinism
Indie Spin: The one with Cannes countdowns, Brazilian brilliance, and why 97% deserve a party too
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Fade In On An Exceptionally Well-Written Caption About Transitions
Indie Spin: The one about adults stealing goldfish from kids, Google's privacy plot twist (again), and why someone just posted…
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When Your Agency Name Becomes Destiny (And Other Cosmic Alignments)
Indie Spin: The one featuring destiny-fulfilling agency names, the one-third workplace problem and Argentinian expansion