Data Points and Golden Retrievers: When Numbers Tell Stories and Campaigns Get Creative
Indie Spin: The one with explosive social AOR growth, humor math, and tactical stress balls
Tag: Worldwide Partners
Shake Shack Selections, 6 Million Views and Other Strategic Wins
Indie Spin: The one with burger partnerships, viral breakthroughs, and industry recognition
When Indies Turn Trade Show Dirt Into Digital Gold
Indie Spin: The one with AI-powered storytelling, actual mine site soil, and a $50K dog executive
Receipts, Badges, and the 60% Reality
Indie Spin: The one with platform certifications, AI percentages, and very specific career advice
When Gen Z Gets $100 for “Fun Purchases Only” (Spoiler: It’s Clothes)
Indie Spin: The one with Baby Boomer trillions, static billboard love letters, and hot honey that makes you question reality
The Kiki/Bouba Effect and Other Contemporary C-Suite Concerns
Indie Spin: The one with linguistic personality tests, perma-swirl statistics, and million-dollar environmental fines
The Billboard That’s 98% Empty (On Purpose)
Indie Spin: tiny chaos campaigns, pro bono legal clinics for broke artists and the glass box approach to pharma compliance
For Indie Agencies, This Might Be One of the More Useful AI Conversation Yet
Forget the buzzwords—Taryn Southern and Nilesh Ashra offered a smart, weird, and refreshingly useful look at AI in the agency context
From Olivia Colman’s Presence to White Lotus Subversion, 7 Amazing Campaigns from WPI Indies
The Grand Indies did not disappoint