Our latest episode of #IndieThinking pulls back the curtain on the glamor and romance of starting an agency, and dives into the nitty gritty of what it takes to realistically operate a thriving one.
For all the pomp and circumstance surrounding industry events and award programs, there’s an even greater purpose when it comes to building a solid network that’ll pay off in the long run.
IAN spoke with Blood Sweat and Tears’ co-founder and Chief Strategy Officer, Nora DiNuzzo, and co-founder and Chief Executive Officer, Eric Brown, about what to do (and avoid doing) when that network begins to dry up. They also break down the roles talent can and must play in the operation of a successful agency, and shed some light on how to prioritize your plan of action based on your business’ wants, needs and resources.Â
Tune in to this episode of #IndieThinking, to learn:
- An introduction to Blood Sweat & Tears
- Early signals that an agency’s network may be drying up
- What NOT to do, tactically, when the network dries up
- The real impact of industry honors and awards
- The job vs. the role of biz dev
- A practical guide when the network runs dry
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