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    Category: #indiethinking

    Large yellow 3D text reads Learn the Secrets and Techniques, with smaller white text below saying, of the worlds best advertising pros with industry mentorship, against a background of motorcycles in the sky.

    The Audacious Quest for Better Industry Mentorship

    Jason Bagley launches a platform designed to transform talent
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    Doug Zanger February 1, 2024
    A person performs in front of a large yellow tent at night, surrounded by crowds and illuminated lanterns, creating a festive atmosphere—an ideal platform for creatives to showcase their work in this lively Side Show setting.

    Why The Side Show Transformed From an Award to a Valuable Platform for Creatives to Showcase Their Work

    Co-founder Josh D. Weiss breaks down its evolution
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    Doug Zanger January 28, 2024
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    A large cruise ship on calm blue water under a partly cloudy sky, with a GUT Fare Thee Well logo from Indie Agency News in the bottom right corner.

    Fare Thee Well, GUT

    Good luck on the next chapter.
    zanger
    Doug Zanger November 30, 2023
    Three men, Doug Zanger, Jason Notte, and Kyle OBrien, participate in a virtual panel for Indie Agency News Live. Each appears in a separate video call window to discuss how brands navigate today’s woke landscape.

    Woke Isn’t a 4-Letter Word For Brands, After All

    Plus, observations from the ANA Masters of Marketing conference in Orlando.
    zanger
    Doug Zanger November 3, 2023
    Doug Zanger and Kathryn Lundstrom speak during a virtual video call for “indie agency news live.” Both are shown in separate windows with name labels, discussing topics like Havas Medias latest strategies.

    Havas Media, Shell and That B Corp Thing

    Why it matters for agencies to figure out their client portfolio.
    zanger
    Doug Zanger November 3, 2023
    Green background with large white text stating 5 Keys to Building Brilliant Headlines for Every Kind of Content, featuring headline tips for content creation and a small portrait of a bald man in the bottom right corner.

    5 Keys to Building Brilliant Headlines for Every Kind of Content

    A practical guide to improving your skills
    zanger
    Doug Zanger October 3, 2023
    A man reclines in an office chair with his feet on a cluttered desk, holding a game controller above his head; a mounted moose head hints at traditional manliness on the wall behind him.

    Taking Care of Your Mental Health Is the Manliest Thing a Man Can Do   

    Could a website and an ad campaign actually have a positive impact on a complex issue like suicide?
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    Joe Conrad September 19, 2023
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    White text on a black background reads “How to Be the Agency Your Brand Client Needs.” At the bottom are logos for #indiethinking Live, Saylor, and Indie Agency News, reflecting a focus on indie thinking in agency and brand success.

    #indiethinking: How to Be the Agency Your Brand Needs

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    zanger
    Doug Zanger September 15, 2023
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    The U.S. Capitol building, a symbol of democracy, is silhouetted against a dramatic sunset sky with vivid purple and red clouds, reflected in a body of water in the foreground.

    Recap: Advertising Broke Democracy. How Agencies and Brands Can Fix It

    A vital watch for every agency.
    zanger
    Doug Zanger September 12, 2023
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    Smashburger logos on a grill with Partners in Crime agency logo falling to them from a black-golved hand.

    Did You Know Smashburger Has Brussels Sprouts?! (and a New AOR)

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    zanger
    Doug Zanger August 28, 2023
    A slide from a word fill game.

    Fun + Games: One For the Copywriters and Creatives

    In the 80s, MadLibs™️ was the king, queen and court jester of parlor games. Our parents would gather ’round, get a few tumblers of brown…

    zanger
    Doug Zanger August 23, 2023
    A photo of Austin, Texas skyline from the vantage point of Lady Bird Lake.

    Vote: A Few Indie SXSW PanelPicker™️ Options

    Why should the biggies have all the fun in Austin? Indies often come to the party with SXSW PanelPicker options that are unique, relevant and…

    zanger
    Doug Zanger August 17, 2023
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    A photo of the Atlanta skyline with the Ad Age logo in the upper left corner.

    4 Big Takeaways From Ad Age’s Small Agency Conference and Awards

    It was a big week in Atlanta.
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    Doug Zanger August 10, 2023
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    Black and white graphic reads BLAC Career Fair with event dates Aug 9–11. Hosted by BLAC. Register at blacinternship.org/careerfair. Don’t miss Talent Time! Deadline is July 28.

    Talent Time: BLAC Career Fair on LinkedIn Live

    Join us Thursday to learn more about BLAC and their career fair.
    zanger
    Doug Zanger July 25, 2023
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    A digitally created hybrid fruit combines features of a banana, pineapple, kiwi, and berries, with a whole kumquat next to it—an arrangement that feels pitch imperfect yet visually striking on a dark surface.

    Pitch Imperfect? 4 Key Takeaways From Our Session

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    zanger
    Doug Zanger July 24, 2023
    A woman with red hair installing a shower head.

    Hanson Dodge Snaps Up Kohler Wellness Brand Media Duties

    Did you know that your shower can be a wellness center? Neither did we, which is why it was nice to learn that indie Hanson…

    zanger
    Doug Zanger July 13, 2023
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