Indie Spin

An almost-daily wrap of what Indie Agency News members are up to.

A football player in a maroon uniform tackles a player in white and red, bringing him down to the field—a dramatic moment that echoes the intensity seen in Super Bowl Sermons.

Super Bowl Sermons and the Death of Discount Culture

Indie Spin: The one with protein theology, AI litigation, and the quiet extinction of “sale” stickers.

January 30, 2026 No Comments

Trophy with laurel wreath

Animation Wishes, Spaghetti Westerns, and the New Math on Customer Loyalty

Indie Spin: The one with creative ambition meeting smart platforms, cultural participation that actually works, and some genuinely impressive data points from the trenches

January 27, 2026 No Comments

A solid blue padlock icon with a keyhole, shown on a white background, symbolizes secure access for hotels and agencies.

When Hotels Meet AI and Agencies Rethink Everything

Indie Spin: The one with GEO replacing SEO, influencer budgets funding handbags, and pitch secrets finally spilled.

January 22, 2026 No Comments

3D figure holding a large magnifying glass with an orange handle, representing consumer search or Google, standing on a white background.

37% of Consumers Now Start With AI, Not Google

Indie Spin: The one with search’s quiet revolution, beer made from rescued bread, and the performance enhancers Canadian athletes actually need.

January 16, 2026 No Comments

A close-up of a condenser microphone mounted on a stand with a shock mount, set against a blurred, dark studio background—perfect for capturing creativity in fan-made jingles.

Fan-Made Jingles and Other Reminders That Creativity Still Comes From Anywhere

Indie Spin: The one with brands learning to get out of the way, creatives proving their worth, and a treadmill that doubles as a lawn mower

January 13, 2026 No Comments

A woman with mechanical gears and tubes integrated into her neck and head, evoking a human-robot hybrid embodying AI and human creativity, with a serious facial expression.

Indies Double Down on Being Human While AI Rewrites the Rules

Indie Spin: The one with 100+ predictions, AI agents, and Jonas Brothers taking on algorithm clutter.

January 8, 2026 No Comments

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