The Jacksonville-based agency celebrates 40 years of delivering southern charm and exponential growth in highly-competitive categories
This year, St. John (not to be confused with another agency with a similar name or the fashion label) celebrates its 40th year of helping retailers—especially the purveyors of fast cars and fast food achieve exponential growth. (Their work was instrumental in helping their client, Zaxby’s, grow from 110 stores to over 900 by the time they sold to Goldman Sachs for $2.2B dollars. Yes, a ‘B.’)
For this episode of “Meet an Indie Agency,” IAN talks with EVP and Restaurant Practice Lead, Jennifer Harmon, Marketing Director, Robert Taylor and VP, Executive Creative Director, Peter Herbst, about what makes St. John and the city of Jacksonville so special (despite what “The Good Place,” stories about “Florida Man” and the Jacksonville Jaguars recent season record would tell us).
Watch the interview
Agency stats
- Founded: 1984
- Location: Jacksonville, FL
Best-known for
St. John is best known for their creative production, particularly video content, with a focus on retail clients, and for helping mature brands find new relevance with new products, audiences, channels, and competitors.
Why brands should work with this agency
In addition to being “really good solution providers,” they are also determined growth delivers. The agency believes that bringing in the perspectives of team members from all levels to discuss what a brand is facing, including its challenges and barriers, has been key to their biggest successes.
Why talent should put this agency on their list
St. John believes in supporting professional and personal development and growth, rewarding hard work, and investing in talent that’s committed to the growth of the clients’ and agency’s business.
Marketer shout out
- Tom Boland, Chief Marketing Officer, Bojangles’ Restaurants, Inc.
- Alicia Tillman, Chief Marketing Officer, Delta Air Lines
- Emily Schneider, Director of Marketing, NAPA Auto Parts
- Hugo Sanchez, Vice President or Marketing and Advertising, O’Reilly Auto Parts
- Samantha Avivi, Chief Marketing Officer, Advance Auto Parts
- Lisa Kranc, Senior Vice President, Marketing, AutoZone, Inc.
“Tom [has] come in with a whole lot of really great experience in the southern culture. And really, no matter where Bojangles’ opens, it needs to keep that culture in that story.”
Learn more
- Find St. John Here
- Find Jobs at St. John Here
- St. John on Instagram
- St. John on LinkedIn
- Jennifer Harmon on LinkedIn
- Robert Taylor on LinkedIn
- Peter Herbst on LinkedIn
Contact
- Email: celiaweeks@sjp.com
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