Glow Archives - Indie Agency News

A woman and a girl walk in a hotel hallway; later, staff interact with them near a wall display. An app notification shows Hyatt followed someone on TikTok, reflecting the GLOW Campaign’s focus on genuine connection.

Humanity Wins: GLOW’s Campaign Is the Anti-Ad Ad We Needed

Authenticity, meet execution and big feelings without big budgets

Doug Zanger May 8, 2025

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The Most Streamed Olympics of All Time? It Came From GLOW for Peacock

A whole ton of nifty.

Maggie Walsh January 8, 2025

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A monarch butterfly rests on a white dotted migration path map, with the text Butterfly Superhighway and project information displayed on a blurred nature background—featured in this weeks IndieWork Weekly.

IndieWork Weekly: Come for the Monarch Milkshake, stay for the Rumpumpum Punch

Another week of lovely stuff

Doug Zanger November 21, 2024