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    Tag: #indiethinking

    Stylized script lettering spells Cactus in dark gray with a small yellow cactus icon at the end, set against a dark background—an inspiring touch for leadership teams aiming to accelerate growth.

    Cactus Restructures Leadership Team to Accelerate Growth 4.6 (9)

    The 35-year-old agency sharpens its model to support client impact
    kob
    Kyle O'Brien June 30, 2025
    0 Comments
    Split image: left side is red with Yes& in white script, radiating indie energy; right side is dark green with HOTHOUSE in bold white uppercase letters, highlighting the Hothouse and Yes& acquisition.

    Yes& Expands Its Indie Energy with Hothouse Acquisition 0 (0)

    The indie network just got a little stronger
    zanger
    Doug Zanger June 4, 2025
    0 Comments
    The image contrasts a smoky industrial factory scene on the left, evoking a Not Great mood, with a bright, green outdoor setting where people sit at a table surrounded by flowers on the right.

    The Holdco Mood Is … Not Great 5 (1)

    Nearly half want out. Indies are holding steady. What Adweek found and why that matters.
    editorialindieagency-news
    Indie Agency News Team June 3, 2025
    0 Comments
    A rectangular beige canvas hangs on a wall divided into pale blue and off-white sections—a minimalist scene where angled sunlight casts shadows, evoking the quiet persistence of independent agencies solving every B2B boring problem with creative focus.

    B2B Has a Boring Problem. These Independent Agencies Have Ideas to Fix It 0 (0)

    Business marketing doesn't have to be beige—and why indies might be the only ones brave enough to prove it
    zanger
    Doug Zanger May 23, 2025
    0 Comments
    Three dark blue icons on an orange background: a fast-moving arrow, a magnifying glass in a frame, and a flame.

    Fast. Focus. Firepower. What Brand Marketers Should Demand in 2025 0 (0)

    Because quick isn’t enough if it’s not focused
    danahork
    Dana Hork May 14, 2025
    Woman in a gray blazer stands with arms crossed on the left; Angie Rothen is featured as the Hanson Dodge logo appears centered on a plain black background.

    Angie Rothen’s Back at Hanson Dodge—and She’s Bringing the Firewalls 0 (0)

    A familiar face returns to HD, this time with even more tech firepower
    zanger
    Doug Zanger May 13, 2025
    0 Comments
    Illustration of a person holding a large mallet next to a calendar with dollar signs, suggesting financial planning, contract negotiation, or effective budgeting.

    How to Keep a Contract from Killing Your Margin 0 (0)

    Matchstick Legal’s Pricing Matrix puts numbers to the legal asks that eat your profit
    zanger
    Doug Zanger May 12, 2025
    0 Comments
    The image features bold gradient FOMOTOGO text, a film crew photo, a movie clapperboard, and info about scrappy production—showcasing how a creative agency can help you create content on a budget.

    Foul Mouth Creative’s “FOMO-TO-GO” is Scrappy Production With Purpose 5 (2)

    A new production built for speed, smarts, and just the right amount of chaos
    zanger
    Doug Zanger May 8, 2025
    0 Comments
    Illustration of a briefcase, pen, document, clipboard with checkmarks, upward arrow, and gears, symbolizing business planning, productivity, legal readiness, and organizational growth.

    Legal Readiness in the Age of Independent Agency M&A 5 (1)

    Matchstick Legal’s latest resources help independent agencies prepare for what’s next
    zanger
    Doug Zanger May 7, 2025
    0 Comments
    A projection screen displays a written statement about generative AI, innovation, and the speaker’s perspective on creativity versus efficiency in technology—highlighting insights relevant to indie agencies and the future of AI conversation.

    For Indie Agencies, This Might Be One of the More Useful AI Conversation Yet 3.8 (4)

    Forget the buzzwords—Taryn Southern and Nilesh Ashra offered a smart, weird, and refreshingly useful look at AI in the agency context
    zanger
    Doug Zanger May 5, 2025
    0 Comments
    A composite image shows the skyline of a modern city with mountains in the background above, and its sister city—a coastal town with colorful buildings and a prominent church—below, highlighting their connection across time zones.

    Across Time Zones, On the Same Wavelength: Sister Cities for Q2 0 (0)

    Indie Agency News members finding common ground, one unexpected match at a time
    zanger
    Doug Zanger May 5, 2025
    0 Comments
    A woman smiling in the lower right corner with text above her that reads, God-is Rivera is BACK to shake things up! on a purple background.

    God-is Rivera is Back! And She’s Ready to Shake Things Up 0 (0)

    Burrell's new Chief Strategy Officer brings her energy and vision to the historic agency
    zanger
    Doug Zanger April 27, 2025
    0 Comments
    A blue sky with scattered clouds and birds flying; large white text reads Pitch Black across the top, hinting at black ideas and a powerful platform above the serene scene.

    Pitch Black’s New Era: An Event Grows Into a Powerful Platform for Black Ideas 0 (0)

    How Stephen Green and Eleazar Ruiz are redefining opportunity from Portland to the world
    zanger
    Doug Zanger April 27, 2025
    0 Comments
    Two small stones balanced on a flat rock, which is positioned atop a pointed stone against a blurred coastal background at dusk—symbolizing balance in a budgeting battle, just like finding stability with an AI budgeting tool.

    Bringing AI to the Budgeting Battle with a Fresh New Tool 0 (0)

    Noble People's Budget Balancer is designed to ease the tension between CMOs and CFOs
    kob
    Kyle O'Brien April 27, 2025
    0 Comments
    Two people are shown in grayscale at the bottom left corner on a gray background. The word Mythology and an orange symbol appear above their heads, evoking a sense of cultural strategy and storytelling.

    From Connecticut Pizza to Cultural Strategy: A Two-Fer Chat with Kim Haxton and Andre Picard 0 (0)

    Philosophy, pizza, and some seriously good advice
    zanger
    Doug Zanger April 24, 2025
    0 Comments
    Three men, Doug Zanger, Mike Densmore, and Bennett Johnson, join a creative virtual video call with labeled name tags; INDIE branding appears in the top right corner.

    A New Chapter That Feels Like Quirk (Creative) 0 (0)

    With fresh leadership and a clear creative vision, the agency builds on what works—and keeps things personal along the way
    zanger
    Doug Zanger April 21, 2025
    0 Comments
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