Animation Wishes, Spaghetti Westerns, and the New Math on Customer Loyalty
Indie Spin: The one with creative ambition meeting smart platforms, cultural participation that actually works, and some genuinely impressive data poi…
Tag: WorkInProgress
Indies Double Down on Being Human While AI Rewrites the Rules
Indie Spin: The one with 100+ predictions, AI agents, and Jonas Brothers taking on algorithm clutter.
When TikTok Comments Become National Campaigns, and Other Signs Indies are Moving Faster Than Ever
Speed wins. That’s the pattern emerging from Indie Agency News members this week—not just moving fast, but moving decisively when cultural moments demand it. Joybyte…
Phone Switching Anxiety Meets Sideline Service
WorkInProgress shows Boost Mobile making carrier transitions seamless
Bean Bag Chairs and Eight-Week Campaign Turnarounds
Indie Spin: The one with Chipotle-branded furniture, press card rejections, and AI-generated human stories
Consumer Skepticism and $40M Product Placements: When the Data Gets Uncomfortable
Indie Spin: The one with AI anxiety, product placement windfalls, and the quiet power of authentic connection
The Toronto Report: A Big Week at Ad Age Small Agency
Ad Age's Small Agency Conference wrapped up in Toronto with IAN members claiming 40% of all awards
When 8 Slices of Pizza Beat 8 Slices of Burger (And Other Indie Math That Adds Up)
Indie Spin: The one with Domino's dismembering burgers, indies calling BS on sacred cows, and 400 million people learning about clean water
WorkInProgress Keeps Building Boost Mobile’s Quirky Universe
The campaign that keeps on giving ... us delightfully weird
When Chaos Creates Art (And 9 Identical Ads That Aren’t)
Indie Spin: The one with Brad Pitt's chest, lottery psychology, and why your AI needs therapy
WorkInProgress and Sling Want You to Think Twice About Those “Free” Kittens
Nifty absurdity wins again
When Brands Stop Advertising and Other Cautionary Tales
A catch-up Indie Spin featuring data-driven reality checks, conversational AI for healthcare, and why JanSport doesn't need a glow-up
Indie Work Weekly: High Fives to the Ad Club Winners!
Plus, a spin around some excellent member stuff!
IndieWork Weekly: ‘Sweaters’ for Climate Awareness, sweating with Jane Fonda and More
Wrapping up 2024 with more great work
