Klick Health released “Many Hands” on December 12, a holiday video documenting something most agencies wouldn’t attempt: funding 1,600 life-changing surgeries for people in rural Kenya who had been waiting years—sometimes decades—for procedures they couldn’t afford.
The video has hit 5.5 million views in just over two weeks. But the real numbers are simpler: 1,600 people can now see, walk and live without the pain they’d been carrying. For people in Kenya’s Mara region who face major barriers to specialized care, the surgeries restored sight, mobility and quality of life.
Years of waiting, finally answered
Carol Moraa, Kenya Program Director at Baraka Hospital, said, “When we announced that we would be offering free surgeries, we got thousands of requests. We have a lot of people who have major surgical cases, but due to financial constraints, they have not been able to undergo the surgeries to help them.”
The surgeries weren’t symbolic. They addressed real medical needs that had gone unmet for years. Moraa said the work would “relieve some people of the burden they’ve been carrying for so many years.”
Klick funded all 1,600 procedures, with each of the agency’s 1,600 employees represented in the effort. Twenty-four Klick team members—called Klicksters—traveled to Kenya to witness the surgeries and meet the patients, each one standing in for the broader team back home.
15 years of building trust
The partnership didn’t start with surgeries. It started with construction. In 2004, Klick helped build Kisaruni High School. In 2010, Klicksters traveled to Kenya to help construct Baraka Hospital, the first major medical facility in the area. Since then, the agency has supported expansion of surgical wards, maternal health programs and essential services.
Leerom Segal, Klick’s Co-Founder and Chairman, said, “What started with the construction of Baraka Hospital in 2010 has grown into one of the most meaningful partnerships in our company’s history. We see how community-led solutions can create lasting impact.”
Baraka Hospital now operates as a Level 4 facility that has treated over 283,000 patients and delivered more than 7,200 babies. The infrastructure was there. The expertise was there. What had been missing was access—financial access—for people who needed specialized surgical care.
The video as witness, not campaign
Filmed on location with a soundtrack by Nairobi-based RedFourth Chorus, “Many Hands” follows Mara community members as they travel to Baraka Hospital. The video documents real patients receiving real care, paired with Klicksters who made the journey to understand what 15 years of commitment looks like in practice.
Klick pledged to donate $1 per view to Baraka Hospital, capped at $10,000, and encouraged direct donations via QR code. The agency has produced annual holiday videos since 2010, previously supporting Make-A-Wish, Sesame Workshop, The Fred Rogers Center and Operation Warm.
At 5.5 million views, the response suggests people can tell the difference between a holiday campaign and a holiday commitment. One is seasonal marketing. The other is 1,600 people whose lives changed because an agency decided to keep showing up.
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