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    A child wearing a yellow and red striped shirt stands with arms outstretched, smiling in front of a spinning amusement park ride—capturing the playful spirit that indie agencies bring to creative marketing.

    This One Doesn’t Coast: Indie Agencies Keep Their Foot on the Gas

    Plus, chest-beating worth the thumping, breakthrough briefs, big wins, hires and more
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    Indie Agency News Team May 17, 2025
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    A man jumps away from a red pickup truck at a gas station, almost defying gravity, as apples spill from the truck bed and a nearby bucket of water crashes to the ground.

    Show Off: Indies Defying Gravity

    But like, in a spacey way, not a witchy way. This week’s Show Off is a double feature, showcasing new work from our network over…

    jesszafarrisgmail-com
    Jess Zafarris May 16, 2025
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    Three dark blue icons on an orange background: a fast-moving arrow, a magnifying glass in a frame, and a flame.

    Fast. Focus. Firepower. What Brand Marketers Should Demand in 2025

    Because quick isn’t enough if it’s not focused
    danahork
    Dana Hork May 14, 2025
    A city skyline at sunset with a lit bridge over the river and a boat in the foreground; text reads Meet an Indie Agency | The MAYOR, Nashville, and INDIE Agency News.

    The Mayor: Making Noise with Nashville Roots and Big Ideas

    Ideas, speed, and a writer’s room vibe
    zanger
    Doug Zanger May 14, 2025
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    Woman in a gray blazer stands with arms crossed on the left; Angie Rothen is featured as the Hanson Dodge logo appears centered on a plain black background.

    Angie Rothen’s Back at Hanson Dodge—and She’s Bringing the Firewalls

    A familiar face returns to HD, this time with even more tech firepower
    zanger
    Doug Zanger May 13, 2025
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    Illustration of a person holding a large mallet next to a calendar with dollar signs, suggesting financial planning, contract negotiation, or effective budgeting.

    How to Keep a Contract from Killing Your Margin

    Matchstick Legal’s Pricing Matrix puts numbers to the legal asks that eat your profit
    zanger
    Doug Zanger May 12, 2025
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    A man dressed as an angel stands behind another man in white robes at a podium, who gestures with floating golden objects; the Autodesk logo highlights the power of CAD and design software in creative presentations.

    Autodesk: So Good, Even God Takes a Lap

    Giant Spoon helps Autodesk reframe creativity and its own brand story with a Tony Hale assist
    zanger
    Doug Zanger May 12, 2025
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    Street view of a modern store with large windows displaying minimalist signage reading AIRCO FUEL STORE, set in a gray historic building with ornate details—an inviting retail experience focused on innovative aviation fuel solutions.

    Turning Emissions into Aviation Fuel—and Retail Experience

    Mythology and Tall Poppy help AIRCO reimagine the story of fuel
    zanger
    Doug Zanger May 9, 2025
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    Boats docked in a marina with colorful buildings and hillside in the background. Bold text reads Indies @ Cannes and INDIE Agency News at the bottom, capturing the Indie Energy of Cannes Lions 2025.

    Cannes Lions 2025: We’re Back. We’re Bringing the Indie Energy. And Kyle!

    Find us in the lobbies, cafés, and wherever the Wi-Fi holds
    zanger
    Doug Zanger May 9, 2025
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    The image features bold gradient FOMOTOGO text, a film crew photo, a movie clapperboard, and info about scrappy production—showcasing how a creative agency can help you create content on a budget.

    Foul Mouth Creative’s “FOMO-TO-GO” is Scrappy Production With Purpose

    A new production built for speed, smarts, and just the right amount of chaos
    zanger
    Doug Zanger May 8, 2025
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    A group of adults dance and socialize on a Trex deck outside a modern house during a gathering in the early evening.

    A Deck That’s Seen Some Things. Trex Trades Polish for Proof

    It's the latest from BUNTIN, the brands long-standing AOR
    zanger
    Doug Zanger May 8, 2025
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    A person in a white lab coat raises an arm to touch a red QUALITY sign above the entrance to a laboratory, symbolizing how self-care remains essential even in environments driven by hustle culture.

    This Wellness Campaign Doesn’t Want You to Hustle Harder

    With help from Hanson Dodge, NOW® keeps the healthy obsession going
    zanger
    Doug Zanger May 8, 2025
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    A woman and a girl walk in a hotel hallway; later, staff interact with them near a wall display. An app notification shows Hyatt followed someone on TikTok, reflecting the GLOW Campaign’s focus on genuine connection.

    Humanity Wins: GLOW’s Campaign Is the Anti-Ad Ad We Needed

    Authenticity, meet execution and big feelings without big budgets
    zanger
    Doug Zanger May 8, 2025
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    A green suspension bridge spans a forested Portland valley with mist rising among the trees; text at the bottom reads Meet an Indie Agency | Left Hand Agency, Media Underdogs News.

    Meet the Media Underdogs of Portland: Left Hand Agency

    A creative eye to serious media strategy—without the holding company baggage
    zanger
    Doug Zanger May 8, 2025
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    Illustration of a briefcase, pen, document, clipboard with checkmarks, upward arrow, and gears, symbolizing business planning, productivity, legal readiness, and organizational growth.

    Legal Readiness in the Age of Independent Agency M&A

    Matchstick Legal’s latest resources help independent agencies prepare for what’s next
    zanger
    Doug Zanger May 7, 2025
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    The Second City theater marquee displays Kids Summer Camp Now On Sale, pitching fun under a partly cloudy sky.

    How Independent Agencies Can Crush the Pitch: 10 Tough Lessons from a Search Consultant

    No holding back by Stephan Argent
    zanger
    Doug Zanger May 6, 2025
    0 Comments
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