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    Author: Doug Zanger

    Doug Zanger is the founder and editor-in-chief of Indie Agency News. He is also the founder of the Creative Bohemian consultancy, lives in the Pacific Northwest and is insufferable about it.
    Three men, Doug Zanger, Kyle O’Brien, and Matt Dowd, speak in a virtual Indie Agency News meeting. Each appears in a separate frame with name tags on a green background featuring subtle Ravens-themed details.

    Old Bay, Emojis, and Ravens Forever: Planit’s Matt Doud Shines on Random Q

    The Planit co-founder keeps it real with Hall of Fame emojis, seafood seasoning debates and more
    zanger
    Doug Zanger April 27, 2025
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    Black background with white text reads Meet Indie Freelancer Jack Cornett ATL. Below is a grayscale photo of a man with long hair and a hat. INDIE Agency News logo appears in the corner.

    Meet an Indie Freelancer: Building Big Ideas in a Small Attention Span World

    From agency newsletters to award-winning social media, Jack shows how quick thinking and a clear voice can create lasting brand impact
    zanger
    Doug Zanger April 27, 2025
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    Two people are shown in grayscale at the bottom left corner on a gray background. The word Mythology and an orange symbol appear above their heads, evoking a sense of cultural strategy and storytelling.

    From Connecticut Pizza to Cultural Strategy: A Two-Fer Chat with Kim Haxton and Andre Picard

    Philosophy, pizza, and some seriously good advice
    zanger
    Doug Zanger April 24, 2025
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    Green background with large black text reading “Year 1.” Below, smaller text says, “Hosted by: Christian Gani, Partner @ Outerkind.” “UNCHARTED STUDIO” is centered at the bottom, reflecting a modern agency exploring Uncharteds Territory.

    Uncharted’s Territory: Redefining the Modern Indie Agency

    How three friends built a nimble, culturally fluent shop that’s challenging outdated norms and leaning into purposeful disruption
    zanger
    Doug Zanger April 22, 2025
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    A man in a denim shirt smiles while holding four bags of Seattles Best Coffee; text on the left reads SHOW OFF, Celebrating Indie Agency News Member Work, HAYMAKER, part of the Show Off Live series.

    Show Off: Inside HAYMAKER’s Refreshingly Human Work for Seattle’s Best Coffee

    CEO Jay Kamath shares how the team landed the platform, found the tone, and made something everyone could relate to
    zanger
    Doug Zanger April 22, 2025
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    A person sits up in bed next to a large Saint Bernard dog with its tongue out; warm sunlight streams through a window, capturing a moment of messy truth and genuine companionship.

    Show Off: How Good Conduct Made a Messy Truth Beautiful for The Honest Kitchen

    This one is going to the dogs
    zanger
    Doug Zanger April 21, 2025
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    Three men, Doug Zanger, Mike Densmore, and Bennett Johnson, join a creative virtual video call with labeled name tags; INDIE branding appears in the top right corner.

    A New Chapter That Feels Like Quirk (Creative)

    With fresh leadership and a clear creative vision, the agency builds on what works—and keeps things personal along the way
    zanger
    Doug Zanger April 21, 2025
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    An illustration of a person with dark hair and a red shirt sitting at a table, looking at a sheet of paper with charts and text, capturing the moment they think like a juror to gain valuable jury insights.

    The Cannes Lions Inside Skinny: How to Think Like a Juror

    A look inside the minds of the judges
    zanger
    Doug Zanger April 21, 2025
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    A person in blue scrubs smiles and holds a tan dog while another person pets the dog inside a veterinary clinic featuring VCA veterinary branding.

    Built on Trust, Fueled by Pets: How Clever Creative and VCA Are Redefining Veterinary Branding

    Standing out in a competitive field
    zanger
    Doug Zanger April 21, 2025
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    A virtual panel discussion with four participants—Doug Zanger, Kyle O’Brien, RC Walker, and Molly McKinney Walker—appearing in separate video call windows to share insights on Indie Growth.

    Indie Growth by Design: How La Storia Took the Long View

    Calculated persistence is the key
    zanger
    Doug Zanger April 21, 2025
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    The word GLAM in large bold black letters with ARTS, referencing arts and culture marketing, in smaller letters aligned vertically to the right, all on a white background.

    GLAM Arts: Reimagining Arts and Culture Marketing from the Inside Out

    A much needed piece of energy from Lafayette American
    zanger
    Doug Zanger April 21, 2025
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    View of the Space Needle from below against a cloudy sky, with text promoting PB& and Chihuly Gardens and Glass—celebrate Seattles icons while discovering the value of a Good Brief for Indie Agency News.

    Good Brief! How PB& Got a Quality RFP and Is Helping Reframe Seattle’s Icons

    The Space Needle and Chihuly Garden and Glass Museum focus on the future
    zanger
    Doug Zanger April 21, 2025
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    Split image of two cityscapes with IN GOOD CO text overlay; Milan’s Duomo on the left, Los Angeles with palm trees on the right. Text below reads, Meet an Indie Agency—catch up on INDIE Agency News.

    Meet an Indie Agency: In Good Co

    Repositioning legacy brands with aplomb
    zanger
    Doug Zanger April 21, 2025
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    A coastal city skyline with a beach, titled Storythings, showcases the creative vibe of Indie Agency. Caption below reads: Meet an Indie Agency, INDIE Agency News.

    Meet an Indie Agency: Storythings

    An obsession with ideas in B2B
    zanger
    Doug Zanger April 21, 2025
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    Nighttime cityscape with illuminated historic building in front of modern skyscrapers; text reads BLURR BUREAU and Meet an Indie Agency, INDIE Agency News.

    Meet an Indie Agency: Blurr Bureau

    No-fluff strategy meets beautifully crafted design
    zanger
    Doug Zanger April 21, 2025
    0 Comments
    A cityscape at dusk features a round modern building and tall skyscrapers, with Based Marketing text overlay and a Meet an Indie Agency – INDIE AGENCY NEWS banner at the bottom.

    Meet an Indie Agency: Based Marketing

    Ready to impress
    zanger
    Doug Zanger April 21, 2025
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