Page 27 – Indie Agency News

A girl in yellow boots and a straw hat stands confidently beside a pumpkin with a hat on a stool. Its the kind of whimsical scene that could inspire pretty good indies, with barn walls, chairs, garden tools, and watering can setting the perfect backdrop.

Indies Created a Majority of Super Bowl Ads. And They Did Pretty, Pretty Good

There were plenty of bright spots—and a few “mehs”

Doug Zanger February 10, 2025

A person in a suit leans forward and gestures emphatically with their hand inside an office, with tall buildings visible outside the window.

IndieWork: Indies Help UberEats See Through Conspiracies—and Reflect on Villainy

Plus, a little pickle(ball)

Jess Zafarris February 7, 2025

Night view of a city skyline with skyscrapers, featuring the bold text CONVICTS and highlighting Meet an Indie Agency in the foreground.

Meet an Indie Agency: CONVICTS

Disrupting the Agency Model with Culture-First Creativity

Doug Zanger February 5, 2025

Two people in separate video call frames. The woman on the left gestures with her hands, embodying Burning the Rulebook spirit, while the man on the right wears a hat and glasses. Name tags reveal Rachel Carlson and Christian Gani, showcasing their creative startup collaboration.

Burning the Rulebook: How Foul Mouth Creative Started on Their Terms

Our first episode of Year 1 with Christian Gani is an eye-opener

Doug Zanger February 4, 2025

A person wearing large yellow-tinted Goggins Goggles and an olive jacket sits indoors, touching their glasses, with greenery visible in the background.

IndieWork Weekly: Go Ogle These Goggins Goggles

And SPORTS!

Jess Zafarris January 31, 2025

Auf einer farbenfrohen Plakatwand über einem U-Bahn-Eingang wird eine Zeichentrickfigur gezeigt, die für das „4 Days In-Office“-Mandat von WPP wirbt. Weitere Informationen finden Sie auf der Website.

Terri & Sandy Trolls WPP Following New In-Office Mandate

Time to cut the strings?

Jess Zafarris January 31, 2025

Text on a black background reads: If youve ever loved LA, now is the time to show it.

IndieWork Weekly: Giving Back to LA Firefighters, Super Bowl Teasers Start Their Engines and More

A love letter to show support

Jess Zafarris January 24, 2025

New Member Benefit: Indie Agency Connect

Bringing a little biz dev to the mix

Doug Zanger January 21, 2025

A man in a green jacket and hat, embodying the spirit of a Tiny Rancher, sits next to a large bottle of olive oil on a wooden surface, surrounded by cheese, garlic, and vibrant greenery.

IndieWork Weekly: Hold Me Closer, Tiny Rancher

Plus, Sasquatch has been spotted

Jess Zafarris January 17, 2025

Split image of two sister cities: one with a modern church under northern lights, the other a cityscape with a river and bridge at sunset. Text reads INDIE AGENCY NEWS and Indie Agency Q1 2025 Sister Cities Insight.

Indie Agency Sister Cities For Q1 2025

Bringing new independent agency markets together

Doug Zanger January 16, 2025

Two brightly colored Chevrolet SUVs with digital roof signs, part of eye-catching Out-of-Home Campaigns, are parked on a city street lined with trees and buildings.

Winning Big: Celebrating Creative, Strategic, and Impactful Out-of-Home Campaigns

PJX Media with the goods

Doug Zanger January 14, 2025

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Three colored panels display the texts: CMO BAROMETER / 2025, CMO BAROMETER / 2024, and CMO BAROMETER / 2023 from left to right, highlighting the evolving role of AI and creativity in shaping the future of marketing.

The CMO Barometer: AI, Creativity, and the Future of Marketing

A lot on marketer minds

Doug Zanger January 14, 2025

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Mark Gross rests quietly in a bed, capturing a moment of introspection reminiscent of an IndieWork creation.

“You ready?”: Talking Big Game with Highdive’s Mark Gross

A helluva great story with some good advice

Doug Zanger January 13, 2025

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A man wearing oversized gloves, large clocks as necklaces, sunglasses, and a hat stands with arms raised at a Dukes Mayo Bowl event, holding a tub of mayo, surrounded by other people.

IndieWork Weekly: A Familiar Face Beneath a Tub of Mayo

Move over, Pop-Tarts

Jess Zafarris January 9, 2025

The Most Streamed Olympics of All Time? It Came From GLOW for Peacock

A whole ton of nifty.

Maggie Walsh January 8, 2025

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Yellow graphic with blue and black text reads Knowing & Growing Our Value: An Own It Summit Preview, highlighting value growth for women agency owners. Features OWN IT and Indie Agency News logos.

The Own It Summit in LA: Driving Growth and Visibility for Female-Owned Agencies

Inspiration for the next generation of women agency owners

Doug Zanger December 27, 2024

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