Bean Bag Chairs and Eight-Week Campaign Turnarounds
Indie Spin: The one with Chipotle-branded furniture, press card rejections, and AI-generated human stories
Tag: Drake Cooper
Consumer Skepticism and $40M Product Placements: When the Data Gets Uncomfortable
Indie Spin: The one with AI anxiety, product placement windfalls, and the quiet power of authentic connection
How Indies Can Master the AI Search Revolution
Drake Cooper's playbook for moving from keywords to key concepts
When Chaos Creates Art (And 9 Identical Ads That Aren’t)
Indie Spin: The one with Brad Pitt's chest, lottery psychology, and why your AI needs therapy
When Citrus Beverages Go Gorpcore (And Other Indie Agency Plot Twists)
The one with outdoor fashion collabs, Google VPs dropping wisdom, and FEMA crisis comms that actually work
Giant Spoon Drops 100 Million Players Into Google’s Loyalty Program
Indie Spin: The one with gaming platform takeovers, algorithmic rebellion, and 75-year research legacies
Öpinionated Crushes Cascadia Creative Awards with Best in Show
Our members brought the heat with 25 wins in Portland
Fade In On An Exceptionally Well-Written Caption About Transitions
Indie Spin: The one about adults stealing goldfish from kids, Google's privacy plot twist (again), and why someone just posted two emojis and called i…
It’s Your Time, B2B: Develop a Voice
Flipping the script, breaking conventions, and celebrating authentic personality in advertising
#32 | Top 40: Design | A Blueprint for Modern Property Branding
A refined look from Drake Cooper for a growing portfolio
#39 | Top 40: Design | Sasquatch Branding Hits a Higher Education Note
A beast of a mascot meets handcrafted design from Drake Cooper
IndieWork Weekly: Come for the Monarch Milkshake, stay for the Rumpumpum Punch
Another week of lovely stuff
IndieWork Weekly: Simon (Cowell) Says, a Rawdog Simulator 🤦🏽, Steamboat Season, Adweek Agency All-Star Winners and More
This week's #indiework has a little something extra
Indie Agency News Members Win Big at Ad Age’s Small Agency Awards
Of the 62 winners, members took home 20 awards
