The independent agency world — news, work, people and thinking.
At 80, A-Basin Still Just Wants You to Ski
Cactus gives Colorado's Legend a mustachioed spokesperson who would rather spend the ad budget on lift tickets in its 80th season
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What They Did With SEPTIWANGS: Pun Fight! Episode 1
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Steak for a Buck?! It’s True (and the Work is Funny): Good Conduct for Every Plate
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Authentic Meets a Tight Timeline: Gigasavvy for West Coast University
A tight timeline, yet strong work to create differentiation
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The New Balance of Headphones? Breaking Down Left Off Madison’s Work for Technics
Opportunity in a wildly competitive category
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#indiework Live: Award-Winning OOH (and How it Was Built)
PKX Media breaks down three successful campaigns
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Curiosity Survey: The Best Big Game Ad by an Indie
Which agency stands above the rest in the history of the game?
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Fare Thee Well, GUT
Good luck on the next chapter.
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#indiework Live: DeepSteaking Vegans With Tombras
Fire up the awards machine, kids.
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Meet an Indie Agency: Apollo Partners
Repping the Bay Area, media agency-style
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Indie Agency Pet of the Year Nominations are Open (and Free)
For all the good boys and girls.
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Woke Isn’t a 4-Letter Word For Brands, After All
Plus, observations from the ANA Masters of Marketing conference in Orlando.
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Havas Media, Shell and That B Corp Thing
Why it matters for agencies to figure out their client portfolio.
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Meet an Indie Agency: SuperHeroes
Doing big things for brands seeking Gen Z
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Portal A’s Michelle Fahrang Wins Platinum Project Manager of the Year Honor
Justine Smith picks up silver in our second honor.
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#indiework Live: Did Tombras and Zaxby’s Do Philly Dirty?
Not really. It's a really good campaign and stunt.
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Meet an Indie Agency: Applied Design
Impactful work that transforms spaces, places and brands.
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A Hampus for the Rest of Us. Boston NHLer Goes Ha Ha for Plymouth Rock
A Swede bit 'o creative.
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Meet an Indie Agency: London Alley
What started with big-time music videos goes much deeper for brands.